VOGUE FRANCE Shania Khan on fashion, manifestation, and dressing for the future you are building. Read the feature →

Author · Founder · Creator

Build a life
you want to stay in.

Books, rituals, and ideas for women building more room, more standards, and more of themselves into the life they are creating.

Shania Khan in an editorial setting

Featured in Vogue France · Author · Founder · Creator of Rich Grandma Energy

481K+
Cross-platform community
2
Published books
Soft60
Founder and creator
20 yrs
Luxury, beauty and brand

About Shania Khan

Where soft power meets real strategy.

Shania Khan is the Vogue France-featured, No. 1 Amazon bestselling author of Rich Grandma Energy and The Goodbye Theory, and the founder of Soft60.

Her work connects nervous system regulation, wealth identity, personal style, and two decades of luxury, beauty, and brand experience to one question: how do you build a life that looks good and feels like yours?

A moment to exhale

There is a gentler way to move through your day.

You do not need a harder life to prove you are serious. Start with one practice that gives your real life more room to work.

Choose your door

Start with what
you need now.

Everything Shania makes is connected, but you do not have to enter through the same door. Choose the one that meets the season you are actually in.

The Frequency Collection

Tools for the life
you are building.

The collection is not about perfect routines. It is about giving your days somewhere to land: a prompt, a ritual, a page, a thought you can come back to when the noise gets loud.

Shania Khan browsing an art book, wearing her signature red manicure and jewelry

The living world

Come back for the ideas. Stay for the practice.

Read the Journal. Follow the longer conversations on Substack. Bring Shania into your brand or your next campaign. The work is allowed to meet you in more than one place.